Celebrity Life style

Emily Ratajkowski Is Embracing “Grown-Up” Denim and Rejecting Fashion Rules

By admin / September 9, 2023

Emily Ratajkowski is likely one of the most photographed women on the planet, so she knows the power a good outfit in a paparazzi shot can hold. And earlier this summer, when she stepped out in a denim jacket and noticed someone taking a picture, she had a feeling people might ask where the mysterious jacket was from.

“Everyone kept asking me about it—the buttons said EmRata—and I was, like, ‘You’ll see! Just you wait!’” Ratajkowski tells Vogue. Well, now the secret is out: That jacket was one of 21 pieces from Ratajkowski’s capsule collection with AG Denim, debuting September 6.

The model and author is no stranger to daring denim: She’s recently worn baggy jorts, and in 2021, she wore a bra top and wide-leg jeans as a Canadian tuxedo. However, for the EmRata X AG capsule collection, she focused on making elevated classics, tweaked just so for the right fit. “These are things that I just wish I had,” she says.

“I do love denim, a lot, and being able to create my ideal pair of jeans and my ideal jean jacket was just selfishly really great because now they exist in my closet.”

That polish was key. Ratajkowski wanted to design a pair of jeans that “almost acted like slacks.” She elaborates: “I wanted a grown-up denim situation.” The result? A high-rise, dark wash, straight-leg pair that can be dressed up or down.